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Social Media Management

A Social Presence That Builds Community,
Not Just Followers

Strategy-led social media management across Instagram, Facebook, LinkedIn, TikTok, and X — focused on genuine engagement, brand authority, and social proof that converts.

73%
Of Consumers Follow Brands on Social Before Buying
5
Platforms Actively Managed
3.5x
Higher Conversion from Engaged Audiences
30 days
To Full Account Takeover
Full Scope

Everything in Your Management Plan

One subscription covers every layer of your social presence — strategy, content, community, and reporting.

📅

Monthly Content Calendar

Planned 30 days in advance, aligned with your brand voice, active campaigns, and seasonal events. Submitted for approval before a single post is scheduled.

🎨

Custom Graphics & Creative

On-brand visual content produced for each platform's native format — feed posts, Stories, Reels covers, LinkedIn banners, and TikTok thumbnails built to perform natively.

💬

Community Management

Daily comment monitoring, DM responses, and proactive community engagement during business hours. We represent your brand with consistency and keep the conversation moving.

📣

Influencer Partnerships

Micro and nano influencer identification, outreach, briefing, and campaign management — focusing on creators whose audiences align with your ideal customer profile.

📱

Platform-Specific Strategy

Distinct content approaches for Instagram Reels, LinkedIn articles, TikTok trends, and Facebook community — because the same content posted everywhere performs nowhere.

📊

Monthly Analytics Report

Reach, engagement rate, follower growth, click-through, and link-in-bio conversions — reported monthly with commentary on what worked, what didn't, and what's next.

Complete Coverage

Full Social Coverage

  • Brand voice & tone guidelines documented
  • Competitor social audit (monthly)
  • Content pillar framework (3–5 pillars)
  • Caption copywriting with CTAs
  • Hashtag strategy (niche + broad + branded)
  • Story & Reel production (platform-native)
  • Scheduled publishing via management platform
  • Community response time under 2 hours (business hours)
  • UGC (user-generated content) identification and resharing
  • Monthly paid social boost recommendations
  • Influencer brief & reporting
  • Monthly performance benchmark report
The Strategic Case

Why Social Media Management Matters

Most businesses post inconsistently and hope for the best. We build social channels that compound — growing community, authority, and conversion month after month.

🧠

Strategy Before Content

Most social media "management" is just posting. We build content pillars, audience personas, and posting cadences that serve specific business objectives — not just fill a calendar with forgettable filler content.

🤝

Community Is a Moat

An engaged audience that comments, shares, and advocates for your brand is nearly impossible for competitors to replicate. We build that community systematically, not through viral luck or vanity metrics.

📐

Platform Algorithms Demand Native Content

Repurposing the same content across every platform is the fastest way to algorithmic death. We create natively formatted content for each platform's specific algorithm and audience behaviour — the way each channel actually rewards creators.

Transparent Pricing

Choose Your Social Plan

All plans run month-to-month after an initial 3-month onboarding period. No lock-ins, no hidden fees. Select your preferred currency below.

Foundation

Consistent Social Presence

$699 / month

Best for small businesses establishing a consistent, on-brand social media presence.

  • 2 platforms managed
  • 12 posts per month
  • Custom graphics for every post
  • Caption copywriting with CTAs
  • Monthly content calendar
  • Monthly analytics report

Authority

Full-Platform Dominance

$2,199 / month

Best for brands requiring full-platform management, video content, and influencer partnerships.

  • Everything in Growth, plus:
  • All major platforms managed
  • 30+ posts per month
  • Reels & TikTok video content
  • Influencer outreach (2 per month)
  • Paid social boost strategy
  • Bi-weekly strategy calls
The Process

From Audit to Consistent Growth

Social Audit & Strategy

We audit your current channels, analyse your competitors, and build a content pillar strategy aligned with your business goals — before a single post is planned.

Brand Setup & Templates

Custom visual templates, brand voice guide, and content calendar framework are created and approved before anything is published. You sign off on the look and feel before we go live.

Consistent Execution

Content is produced, approved, and scheduled monthly. Community management runs daily during business hours — keeping your brand voice consistent across every interaction.

Measure & Improve

Monthly reports track what's growing engagement, what's driving traffic, and what to do more of. We refine the strategy each month based on data — not guesswork.

Questions

Frequently Asked

Yes — every piece of content is submitted for approval before scheduling. Most clients prefer a once-monthly approval batch; others like weekly check-ins. We adapt to your workflow and ensure nothing is published without your sign-off.
Instagram, Facebook, LinkedIn, TikTok, X (Twitter), Pinterest, and YouTube Shorts. We recommend the 2–4 platforms where your audience actually spends time — not everywhere at once. Spreading thin across every platform produces worse results than doing fewer platforms exceptionally well.
Reels, TikTok, and YouTube Shorts scripts and concepts are included in Growth and Authority plans. We brief and produce short-form video content aligned with current platform trends — from concept through to final edit ready for publishing.
Community management during business hours is included from the Growth plan onwards. We respond to comments and DMs, escalate customer service issues to your team, and maintain your brand voice in every interaction — consistently and promptly.
We have a response framework for negative sentiment — from product complaints to PR incidents. For routine negativity we respond with your approved tone and de-escalate. For anything sensitive or potentially damaging, you're always consulted before we respond. Crisis response protocols are set up during onboarding.
Organic social management is our core offering on this plan. Paid social advertising — Facebook and Instagram Ads, LinkedIn Ads, TikTok Ads — is covered under our dedicated Paid Media service. We can recommend boosting specific organic posts as part of your monthly strategy, but full paid media management is a separate engagement.
Get in Touch

Start Your Social Strategy

Tell us about your business and current social presence — we'll put together a platform-specific strategy overview at no charge.

📱 Limited management spots available each month

Ready to Build a Social Presence That Actually Converts?

Dropt Beer builds strategy-first social media programmes that grow community, authority, and revenue — not just follower counts. Your first platform audit is on us.